Perhaps you’re familiar
with this scenario: scouring the shelves at the local drugstore (if you’re me, this
requires tip-toes) for a new skincare product. At first glance, the packaging pleases.
But as you slowly flip it over, a laundry list of ingredients (that might as
well read like hieroglyphics) litters the bottle. Next? —
When it comes to what we slather on our skin—especially that of our children—we
have a right to be picky. AVEENO BABY’s new ORGANIC HARVEST line taps out at under 12
ingredients for each product: foaming wash & shampoo, diaper rash cream and
lotion. Fragrance-free, lightweight and wonderfully mild, everyone in the
family could benefit from the organic oat, shea butter and aloe-packed formula.
Plus, the collection is formulated to contain at least 70% organic ingredients.
Even the brighter-than-usual
(and 30% consumer-recycled) packaging is up to snuff, too.
$11.99/each, target.com
